Opinion

Commercial television’s breakfast programs aren’t for everyone. It’s not compulsory to watch and there are plenty of alternatives.

But the facts are that they connect with their viewers in a more powerful way than their traditional television news formats.

STOP. Don’t start commenting yet. Hear me out and then go your hardest… I’ve broad shoulders.

A television critic from one of the broadsheet newspapers yesterday wrote a scathing piece about the Sunrise and Today coverage of Cyclone Yasi. In a nutshell, he claims television presenters should be shackled to the studio desk and autocue, that they should never venture anywhere near a viewer let alone an actual news story otherwise they descend in to amateur dramatics and hyperbole.